Our Logo
Celebrating Women
The original design of the Sarara Logo was drawn from the the striking mporros, or beaded necklaces, of the Samburu women.
At Sarara, we wanted to recognise and celebrate the formidable Samburu women and the many roles they fulfil. Women are the fabric of the Samburu community and they meticulously weave and mend the threads to ensure the community’s foundation remain strong.
Unity
The Samburu build their manyattas (homesteads) in a circular fashion. With everybody visible to everybody else, Samburu can communicate openly, extend a sense of togetherness.
The saying it takes a village to raise a child is so true in this regard. The mothers all support one another, raising their children together.
The circle design of the manyatta is also for protection. The circle of the community surrounds and protects the individuals and livestock.
Continuity
The circles in the logo further represents the continuity of nature. There's no start or end date, but instead, everything happens in seasons - much like the Samburu age sets.
The Samburu don't mark their birthdays; they work in age sets. Every 14 years, a new age set is introduced and every age set then moves on to the next phase. Youth become Morans (warriors), Morans become Junior Elders, and Junior Elders become Elders.
Harmony
The Sarara emblem has no interfering lines and symbolise the unique harmony that exists here in Namunyak Conservancy. The Samburu and wildlife share the same land and resources with deep respect for one another.
Circling further out, at Sarara, everyone is a part of the whole: from Samburu warriors, the elephants, the travellers, the Reteti Keepers, the teachers and healthcare team.
We all play our part in Namunyak Conservancy, our ‘Place of Peace’.